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GOLDMAN SACHS

The Oliver Agency

LinkedIn social content for Goldman Sachs Investment Banking and FICC and Equities divisions.

Pre-Rebrand Work

Before 2024, Goldman's old brand look focused on their namesake "Goldman Blue" and more graphic heavy posts. As the lead designer we worked together to develop a series of templates to streamline content.

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Post-Rebrand Work

After years of development the team was given Goldman's new brand guidelines which featured new colors, and more of a focus on a premium, minimalistic look. We reworked our templates to match the new style and keep our content consistent.

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